3 Sample Emails You can Use

You can use these templates to inform your club members about their new member benefit. Choose one or two, or schedule them out over the course of a few weeks. Looking for something a little different? We can help you make it.

Remember to include your club’s portal and group code in the text of the post!


Email #1

To: All [CLUBNAME]’s Members
From: [CLUBNAME]
Subject: New Member Benefit Alert!

We’re thrilled to partner with Balance for Cyclists to offer all of our members unique accident insurance built for cyclists. As a [CLUBNAME] member, you get access to special group rate – save 25%! Be sure to use the group code [GROUPCODE] at checkout.

What is Balance? It’s personal accident insurance that helps cyclists manage the financial pains of an accident – big or small. It is designed from the ground up with cyclists in mind.

Why should I get it? Health insurance doesn’t cover everything – high deductibles and other non-medical expenses, you can be left responsible for thousands of dollars in treatment and recovery costs. You wear a helmet for your head – think of Balance as a helmet for your wallet.

How does it work? Simple. Sign up online, and then get on your bike. If you’re in an accident, contact Balance and they will get a claims process started. Benefits are paid directly to you – you decide how to use them.

Don’t ride another mile without Balance.

Learn more & sign up at our online portal:

www.balanceforcyclists.com/[GROUPCODE]
Group Code: [GROUPCODE]


Email #2

To: All [CLUBNAME]’s Members
From: [CLUBNAME]
Subject: New Member Benefit: Balance for Cyclists

Have you seen our latest member benefit?

As a [CLUBNAME] member, you get access to discounted rates for accident insurance from our partner Balance for Cyclists. Save 25% by using the group code [GROUPCODE] at checkout.

It’s super affordable accident insurance that covers you every time you ride. If you’re in an accident, they pay you directly – you decide how to best spend the benefits.

Signing up takes just a few minutes, Get out & ride with the assurance that you’ve got it covered. (You know, just in case.)

Don’t ride another mile without Balance.

Learn more & sign up at our online portal:

www.balanceforcyclists.com/[GROUPCODE]
Group Code: [GROUPCODE]


Email #3

To: All [CLUBNAME]’s Members
From: [CLUBNAME]
Subject: Cycling Injuries & Insurance Costs

If you’re injured in a cycling accident, you might find yourself stuck with a lot of debt, even if you have health insurance. Why isn’t health insurance enough?

First, health insurance only pays for medical expenses. But a serious crash can have many costs health insurance won’t cover – like loss of income, disability, on-going rehabilitation or even remodeling your home to accommodate a permanent injury.

Second, your health insurance probably requires a deductible and co-insurance. For an individual, a deductible and co-insurance likely costs around $3,000 or more. With family coverage, it can run to $6,000 or more. That’s a lot of money most people don’t have!

We decided to offer Balance benefits to you because health insurance isn’t enough. And because you’re a member, you get access to group rates – just $5.95 per month gets you $50,000 coverage.

Don’t ride another mile without Balance.

Learn more & sign up at our online portal:

www.balanceforcyclists.com/[GROUPCODE]
Group Code: [GROUPCODE]